A Perfect Match: American DJ Lighting Effects Featured In Matchbox 20's Disease Video
LOS ANGELES, CA-If you're one of today's hottest music video producers and you want to create a disco atmosphere full of motion and energy in the streets of New York City, what types of special effects would you use? For Rick Fuller, the producer of Matchbox 20's Disease video, the answer is American DJ lighting effects.
The Disease video features a main character on funky roller skates whizzing through a fast-paced urban setting. To "chase" the roller skater, complement the music, and intensify the overall frenetic feel of the video, American DJ lighting effects such as Rolling Star II, Multi Star II, Mace II, along with many other effects are used.
While some of American DJ's effects are used to chase the music, others enhance the force of the video by pulsating or projecting colorful swirls and patterns.
"American DJ's special lighting effects were excellent because they had the capability to visually generate an energetic, over the top, outdoor dance scene," said Fuller. "We used tons of chasing American DJ lighting effects, and were very surprised to find out that they were not originally designed for motion picture use because they looked so spectacular on camera."
Fuller also describes American DJ's lighting effects as being "very usable." "First of all, the American DJ vendors we dealt with were knowledgeable about the effects-they were completely informative about what each effect would do for us," said Fuller. "Then, the lighting effects were easy to install by our crew. In a matter of only two days, we managed to wrap up the entire shooting."
"We are thrilled to have such an amazing band as Matchbox 20 use American DJ lighting effects in their video," said Scott Davies, General Manager for American DJ Group of Companies. "It just goes to show how versatile American DJ lighting products really are-from energizing large club atmospheres, to spicing up bar dance floors-and now to enhancing video productions."
For more information, contact American DJ at: 1-800-322-6337. Fax: 323-582-2610. Address: 4295 Charter St., Los Angeles, CA 90058. Web: www.americandj.com. E-mail: info@americandj.com
