LOS ANGELES -- American DJ Supply has jumped "far-out" into the future with two new lighting effects that take viewers on a "trip" back to the `60s. In everything from their names to the hazy psychedelic effects they create, the Aquarius and Groove Wheel evoke images of the free-flowing acid-rock era.
Unlike many of today's club and DJ effects that cast sharp, shooting beams of light, the Aquarius and Groove Wheel produce soft multi-textured washes of color that slowly melt and blend together in free-form shapes and patterns like a kaleidoscope. When projected across a wall or other surface, these mesmerizing psychedelic images will "tune in and turn on" any club or event to the magical, mystical mindset of the `60s
The Aquarius and Groove Wheel are being introduced on the heels of another new psychedelic-style fixture from American DJ, the Spiral Graph, a vibrant-colored, slowly-revolving kaleidoscopic effect. The overwhelming success of the Spiral Graph has confirmed American DJ's belief that the `60s nostalgia trend is a major new direction for club and DJ lighting, said ADJ general manager Scott Davies.
"In everything from flared-leg pants to the revival of the Volkswagen Beetle, `retro' styles from the `60s are big once again," observed Davies. "I think it's because as we reach the new millennium, people are pausing to reflect back over previous decades, and this is sparking a wave of `60s nostaligia. Plus, the dawning of the millennium has a certain mystical quality, which was also characteristic of the `60s.
"Club lighting is reflecting this trend, and here American DJ has been on the pioneering edge with our innovative Spiral Graph, which unlike beam-producing fixtures, creates a softer, dreamier psychedelic effect," Davies added. "Now, with the Aquarius and Groove Wheel, we are giving users even more options in this style of lighting."
Like the "age" it was named after, the Aquarius creates a sensory trip of multi-color and multi-textured images that was dazzle club patrons or -- more aptly put-- blow their minds. Featuring a high quality Canon 50mm camera lens for optimum focusing, the Aquarius can be used to produce different types of effects, depending on whether the lens is in or out of focus. When the effect is in full focus, the images will be brighter and clearer, whereas when the lens is taken out of focus, the patterns and colors will melt into a softer, more tranquil haze.
Users also have the ability to control the speed of the Aquarius's rotation and color change from fast to stop, working independent of sound. Ideal for `60s nostalgia parties, New Year's Eve millennium bashes and baby boomer class reunions, the Aquarius also transcends its hippie-era roots to offer a magical, unique and alluring light show that will leave a long-lasting impression on any club or concert audience. Retail-priced at a suggested $999.95, the Aquarius weighs 13 lbs. and measures 11.5" x 7" x 5".
When it comes to providing `60s-style effects for small clubs, mobile DJs and even home parties, the Groove Wheel is --- well -- just groovy! Designed for maximum affordability and portability, the Groove Wheel is a small professional oil wheel projector that creates full-size, vivid psychedelic patterns on walls or any other surface. This mini-size effect features a focusing lens and an enclosed oil wheel, which continuously rotates and projects balmy, abstract color images that slowly melt together, then fade and divide, resulting in a flowing, kaleidoscope effect.
The Groove Wheel is priced at just $229.95 manufacturers suggested retail, and weighs a mere 6 lbs. with compact dimensions of 9.25" x 4.75" x 5.75". Petite but powerful, this simple-to-operate effect will cast a mystical mood at parties, college dorms or any gathering, providing a deja vu flashback for those who "were there" during the `60s, and allowing those who weren't to experience some of the mind-jarring sensations of this long, strange trip.
Both the Aquarius and Groove Wheel come equipped with a powerful ZB-JCR/H5 15V, 150W lamp with a 500 hr. lamp life. Operating on 120V , both effects are fan-cooled and include a hanging bracket for easy mounting.
For more information, contact American DJ Supply at: 1-800-333-0644 Fax: 323-582-2610 Address: 4295 Charter St., Los Angeles, CA 90058. Web: www.americandj.com
